Iconic Pop - Logo and Label design
Iconic Pop is a bold Indian beverage brand built on one idea — that the flavours India grew up on deserve to be bottled with the attitude they always had. Kala Khatta, Aam Panna, Kala Jamun — street legends, finally given a stage.The label design draws from a retro-disco-desi visual world. Maximalist illustration, a palette rooted in Indian street culture, ornamental detail, and a central illustrated figure that is as iconic as the brand name promises. Every element is deliberate — nostalgic but not dated, distinctly Indian but universally felt.